"Fund the Future" is an advertising campaign created for the Foundation of Arts in Jonesboro, Arkansas. FOA is a nonprofit organization, so the objective of this campaign was to promote awareness that would lead to acquiring donations. This took flight in the form of print advertisements, social media, and merchandise. I directed every step of the campaign from the research stage, through the creative process, to the finished result. Each element combines illustration, typography, and complementary color palettes to create a noteworthy aesthetic. Together, these elements create a cohesive, professional campaign that will be memorable to the target audience.
